Prime Bank signs healthcare partnership with GenX Health

Prime Bank PLC recently signed an agreement with GenX Health Ltd, a Dhaka-based diagnostic centre, to offer discounts to Prime Bank Neera customers.

Under the agreement, Prime Bank Neera customers, cardholders and employees will be entitled to discounts on services offered by GenX Health Ltd.

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Shaila Abedin, senior executive vice-president and head of liability and wealth management at the bank, and Munia Amin, managing director of the diagnostic centre, signed the agreement at the bank’s corporate office in Gulshan, Dhaka, according to a press release.

The partnership reflects Prime Bank’s commitment to delivering enhanced lifestyle and wellness benefits to its customers through strategic collaborations with premium brands.

Fatema Akter Naz, business development and proposition manager for women banking at Prime Bank Neera; Kazi Ariful Islam, deputy manager of accounts and administration; and Abdullah Yousuf, assistant manager of business development at the diagnostic centre, along with senior officials from both organisations, were also present at the signing ceremony.