When we talk about the challenges surrounding our vegetable exports, we often frame the issue as a simple question of export promotion, certification, or country branding. But the real issue is whether our vegetable production and supply chain can consistently deliver safe, traceable, and market-ready output.

Bangladesh’s earnings from vegetable exports dipped to six-year low in the July-October period of the current fiscal year as high air-freight rates and increased prices eroded the competitiveness of fresh produce.