AdMaking done in style

ALVI EHSAN

The grand finale of Robi AdMaker Bangladesh 2016 coloured by Elite Paint was held on June 1, 2016 at the North South University campus in Bashundhara. The 12 elite teams who made it through the nerve-wracking rounds faced off in the finale of the most anticipated event by NSU YES!. In the event, the teams were set to device a 360 degree thematic campaign which would promote 10 Minute School to create TOMA (Top of the Mind Awareness) and generate new user and traffic for the website. A separate segment of the programme was the “Social Media Award” where participants were given a task to open a page and maintain it for a brief period of time. The overall judgment criteria were based on planning, content quality, innovation and social media engagement. After a hard-fought battle, the eminent judges finally came to their decision.

M. A. Kashem, Chairman, Board of Trustees and Azim Uddin Ahmed, Member, Board of Trustees graced the evening with their presence. The chair of the session was Prof. Atiqul Islam, Vice Chancellor, North South University. The guest of honour was Prof. Dr. Gour Gobinda Goswami, Treasurer, North South University, the ceremony was also attended by top officials including the Director, Student Affairs, Dean and Assistant Dean, School of Business and Economics and ‎Outreach Coordinator and Lecturer, North South University.

Team Meraki
Consisting of three gifted individuals from Bangladesh University of Professionals, Team Meraki succeeded to become champions in the biggest creative fight of the nation. With the brilliant display of stunning slides, in-depth knowledge and excellent presentation skills, they have successfully secured the title of “Robi Ad Maker Bangladesh 2016”.

Team Brand Edge
The 1st runner-up, hailing from Institute of Business Administration, Dhaka University was Team Brand Edge. They proved themselves with brilliant performances throughout the entire competition.

Team Team
Again from Institution of Business Administration, Team Team has undoubtedly performed with great efficiency and made it through all four rounds to the winners list as 2nd runner-up.

The Cookie Monsters
With the maximum page reach, The Cookie Monsters from Bangladesh University of Professionals hauled away the “Social Media Award”.

The champions of this event received prize money of BDT 150,000, the 1st runner-up and the 2nd runner-up received prize money of BDT 100,000 and BDT 80,000 respectively. The winners of the competition received trophies and Acer laptops courtesy of Executive Technologies Ltd. The winner of the Social Media segment received award of BDT 50,000.

Robi Ad Maker Bangladesh coloured by Elite Paint is supported by our electronic media partner Ekattor TV, online media partner SDAsia, Bengali print media partner The Daily Samakal, youth engagement partner The Daily Star, radio partner Radio Foorti, strategic partner Bitopi Leo Burnett, ice cream partner Bloop and beverage partner Pepsi Co.