AR glasses

Snap reveals premium-priced AR glasses

Snap has unveiled a new pair of standalone augmented reality (AR) glasses priced at $2,195 at the Augmented World Expo 2026 on June 16.
17 June 2026

Snap announces new AR glasses for 2026 release

Snap Inc., the company behind the social media app Snapchat, has revealed plans to launch its newest augmented reality (AR) glasses, called Specs, in 2026. The announcement was made at the Augmented World Expo 2025, marking the company's latest attempt to establish itself in the wearable AR market after mixed results with previous iterations of its 'Spectacles' line.
11 June 2025