Prime Bank’s Neera customers to enjoy discounts at Nishat Linen

Prime Bank PLC has recently signed a strategic partnership agreement with Nishat Linen, a lifestyle brand, to offer discount benefits to Prime Bank Neera customers.

Shaila Abedin, senior executive vice-president and head of liability of Prime Bank PLC, and Md Tanvir Ferdous, managing partner of Nishat Linen, signed the agreement at Prime Aspire in Dhaka, according to a press release.

Under the agreement, Prime Bank Neera customers will enjoy attractive discounts on a wide range of products from Nishat Linen, a renowned fashion and lifestyle brand known for its quality fabrics and contemporary designs.

The collaboration aims to enhance the Neera banking experience by providing exclusive shopping benefits to customers.

The partnership reflects Prime Bank’s continued commitment to delivering meaningful, lifestyle-focused benefits to its valued customers, the release added.

Hossain Mohammad Zakaria, head of customer proposition of the bank, was also present at the signing ceremony, along with other senior officials from both organisations.