MICLO Bangladesh signs Habib Wahid as brand ambassador

MICLO Bangladesh has appointed musician Habib Wahid as its new brand ambassador, announcing the partnership at a press conference in Dhaka on Sunday.

The announcement was made at an event held at a five-star hotel in the capital, says a press release.

Habib Wahid attended the programme as chief guest, alongside AHM Ariful Kabir, director of MICLO Bangladesh Limited, Yasir Sabab, head of marketing, and other company officials.

Speaking at the event, Habib Wahid said, “When MICLO first approached me to become their brand ambassador, I immediately felt that the brand perfectly matches my personality and style. MICLO focuses on casual and comfortable clothing, which I personally prefer in my daily life. I hope my fans will also enjoy this partnership.”

Director AHM Ariful Kabir said MICLO has consistently prioritised quality, comfort and contemporary fashion.
“Habib Wahid’s creativity, personality, and strong connection with the youth align perfectly with our brand philosophy,” he said.

He added that MICLO plans to introduce a range of new designs and functional products from this year, maintaining a strong focus on customer needs. “MICLO means there is always the promise of something extra for customers,” he said.

Yasir Sabab said the partnership reflects the brand’s core values. “Habib Wahid represents individuality and effortless style, which truly reflect MICLO’s core brand values. This partnership marks the beginning of a new and exciting chapter for MICLO,” he said.

MICLO Bangladesh said the collaboration is expected to bring fresh energy and creativity to the brand, strengthening its position as a modern lifestyle label focused on comfortable, simple and everyday wear.