Wearhouse - doodling on fabrics

Wearhouse, an online store with more than twelve thousand followers on Facebook, is growing rapidly into a popular fashion brand. Inaugurated just over a year ago by Tasnim Ferdous, an aspiring architect, Wearhouse promises to provide you with trendy and fashionable, yet unique and comfortable, clothes. 

Wearhouse is a completely online based shop, where an active response is always given by the page to its customers. You are sure to find out about all product related details and price in the caption below the picture. Still, if there are other questions, the page tries to respond to every customer within an hour or two. And, if any design has caught your eye, the product has to be pre-ordered and you will receive your desired item within 7-10 days. 

The products purchased are paid in cash on delivery and if any customer is not satisfied with their product, they can return the item. All the products can be delivered outside Dhaka, and also outside Bangladesh, only the delivery charge varies!

Wearhouse mainly designs kurtis, scarves, and saris. They mostly work on Bangladeshi-made material, such as khadi, cotton, silk, and muslin. You can purchase kurtis ranging from Tk 600-1200, scarves within Tk 400, and saris from Tk 1500-2200. The items are very spontaneously designed by the owner; she likes to call her products 'doodling on fabrics' since she doodles on paper, and later applies this imagination to her clothes. The clothes basically consist of block prints and embroidery work.

Ferdous aims to produce dresses that are comfortable, and can be easily worn in the hot Dhaka weather. The clothes are chosen with a lot of thought, to provide the maximum level of comfort for the customers. They do not have too much work on them, so they are lightweight and wearable.

The designs are done with very bright colours, they are eye-catching and wearing them simply feels like you have added a burst ofvibrancy to your life. You will not find typical flower block prints; rather she is inspired by housing and Dhaka traffic to design her clothes.

On her Facebook page, you are sure to notice how the photoshoots are done using amateur models, since the designer does not want to set a certain 'body-type' for her designs. She wants to portray how they can be beautifully worn in all colours and sizes.

In the near future, Wearhouse is planning to design salwar kameez sets and bring different cuts to her products, which will also reflect her career as an architect. 

So, if you're looking for something out of the ordinary, funky, and quirky, be sure to look into their Facebook page: facebook.com/Wearhouse.2015. Instagram: wearhouse_bangladesh

By Mahee Azreen