Apple aims to become online music powerhouse

Apple is making its play to shake up online music with a subscription service combining on-demand songs, streamed playlists and a social stage for musicians.

The new Apple Music -- which could be a powerful rival to online services such as Spotify, Pandora and Jay Z's fledgling Tidal -- will launch June 30 in 100 countries.

It will initially be available to consumers with Apple devices and later this year to those using Android -- a shift for Apple, which aims to attract customers from the rival mobile system dominant around the world.

"This will be the first Apple-branded app or service to reach Android and is a strategic shift for Apple in its approach to the main rival smartphone platform," said IHS Technology head of mobile analysis Ian Fogg.