LG Electronics partners with Transcom Electronics to expand distribution in Bangladesh

LG Electronics has entered into a strategic partnership with Transcom Electronics Limited to expand the distribution and after-sales service of its consumer electronics in Bangladesh.

Under the agreement, Transcom Electronics Limited will act as the official retail distributor and after-sales service provider for LG products, including televisions, refrigerators, washing machines, microwave ovens and other home appliances.

The soft launch ceremony was held at a five-star hotel in Cox’s Bazar on February 5, 2026. Senior officials from both organisations attended the event. From LG Electronics Bangladesh, Managing Director Gerald Chun, Ashiqul Islam, Media and Home Solutions Team Leader, and HM Shahriar Reza, Eco Solutions Team Leader, were present. Transcom Electronics Limited was represented by COO Shahidul Islam, CFO Shib Pada Day, Head of Business (TD) Rashedul Islam, along with other senior officials.

The partnership is aimed at expanding customer access to LG consumer electronics across the country by utilising Transcom’s nationwide retail and service network.

“Our partnership with Transcom Electronics Limited marks a significant step in expanding LG’s footprint in Bangladesh,” said Gerald Chun. “Together, we aim to deliver innovative products and superior service to meet the evolving needs of Bangladeshi households.”

Shahidul Islam said, “We are proud to collaborate with LG Electronics, a global leader in technology. This partnership will allow us to provide customers with world-class products backed by trusted service.”

LG Electronics said the collaboration reflects its continued focus on strengthening its presence in Bangladesh’s consumer electronics market through wider distribution and structured after-sales support.