Customers
Customer Perceived Value(CPV) is a very important concept for any business organisation. Many businesses are not facilitated to shape their “Point of Differences (PoDs)” for their product. Though they are not able to modify the product , they can increase the total customer benefits. Personnel benefit is a key to the way of achieving this goal.
Good behaviour with the customers must be considered a very important point to increase the customer perceived value towards the business.
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