Good customer service

Badal Hasib, Ex Pro Consul, Western Diplomatic Mission in Bangladesh
Good customer service is the lifeblood of any business. You can offer promotions and slash prices to bring in as many new customers as you want, but unless you can get some of those customers to come back, your business won't be profitable for long. In Bangladesh service providers hardly think that way. Good customer service is all about bringing customers back. And about sending them away happy happy enough to pass positive feedback about your business along to others, who may then try the product or service you offer for them and in their turn become repeat customers. If you're a good salesperson, you can sell anything to anyone once. But it will be your approach to customer service that determines whether or not you'll ever be able to sell that person anything else. The essence of good customer service is forming a relationship with customers. But in Bangladesh in most of the places you will find the salespersons are busy gossiping, hardly paying any attention to you. If you go to any big shopping malls you will find salespersons with grumpy look and speak to customers in a very unfriendly way, and there is none to complain. Same scenario is in the renowned hospitals, where you will find hospital staff very unfriendly despite paying a huge amount of bill at the end of the day. In Bangladesh we believe once we have established our business, customer will come to us regardless to any service we offer to them, but they should understand that customer service is the top most service they should be providing to people if they want them to come back. During festival seasons these salespersons seem to become harsher than usual time and their behaviour towards the customers deteriorates. Providing good customer service is a simple thing: Behave politely with customers, listen to them with care, pay attention to their need, deal with them smilingly and always treat your customer as you want to be treated as a customer. There is an old saying - "One customer, well taken care of, could be more valuable than $10,000 worth of advertising."