BMW celebrates 100 years of the ultimate driving machines

BMW began its scintillating journey in 1916. That's 100 years this year and to commemorate that milestone, the marque has showcased its vision to the immediate future with the BMW VISION NEXT 100. The vehicle made its world debut at the Centenary Event in the Munich Olympic Hall on 7th March 2016- exactly a 100 years from the day BMW AG was commercially registered. The car will then go into a world tour stopping in China, UK and the US.

The Vision Next uses advanced tech such as "Alive Geometry" to enchance the link between the driver and the vehicle, with varying degrees of control over the functions. This, BMW feels, is the future of its vehicles. "If, as a designer, you are able to imagine something, there's a good chance it could one day become reality", said Adrian van Hooydonk, head of BMW Group Design.

President and CEO of BMW North America, Ludwig Willisch, said that the BMW brand was forged on and continues to be refined on racing circuits all over the world. Hence the rich heritage of the Ultimate Driving Machine will be celebrated at the 2016 Rolex Monterey Motorsports Reunion to celebrate the 100 years of great engineering. The celebration will take place between August  18 - 21, 2016  at Mazda Raceway Laguna Seca.